| March 17, 2017

Ad Distribution Quick Guide

The delivery of an ad to a specific destination seems pretty straightforward; but it’s a noisy, mobile, on-any-screen world in which we live.

Innovations in media technology are improving the speed and accuracy of advertising workflows. At the same time, however, new ways for consumers to engage with content introduce new complexities that must be addressed.

As the nation’s fourth largest advertiser, we understand the nuance of delivering the right spot to the right place at the right time. Below is a collection of our top articles that cover best practices, ad types and monetization models. Please don’t hesitate to reach out to us with any questions, comments, or feedback.