Comcast Technology Solutions Certified Partners Program
Video standards and customer expectations are constantly evolving and new technology solutions are required to stay competitive. There are more than a dozen platforms on which consumers watch video, each with support for varying video streaming, caption, and digital rights management (DRM) formats,...
Broadcast Quality? It's Still a Thing.
What has a stronger impact on an audience’s perception – a great experience or a singularly awful one? In a world where every viewer is also a social media publisher in their own right, we could certainly point out the consequences of poor...
The Changing Environment for Content Providers
We recently partnered with Broadcasting & Cable and TV Technology to sponsor a new research paper called “Survive and Thrive: The Changing Environment for Content and Video Providers.” For this paper, the survey targeted technology managers who are responsible for the implementation of...
Your Player: How Fast to First Frame?
Did you “like” or “dislike” a video this week? Watching video is an emotional experience. Sure, most programming is supposed to be – your favorite program, a riveting news piece, or even a lousy movie will all elicit a specific feeling, but even...
Origination Overview
Channel origination has come a LONG way in just the last two decades. Allison Olien, Executive Director at Comcast Technology Solutions, provides a peek behind the curtains to see what video delivery used to be like, how it looks today, and where it's...
Multi-CDN Optimization: Measure What Matters Most
Many major online video publishers and CDNs are embracing a multi-CDN strategy to optimize video delivery. Effective, multi-CDN workflows require proactive , intelligent decisioning driven by predictive analytics, relying on a very different approach to video streaming measurement. Comcast CDN now includes DLVR’s...
DRM - a Multi-Platform Checklist
Digital Rights Management (DRM) is, at its core, a way to protect the long-term value of intellectual property in a content-driven economy (for those interested in the history of DRM, Vice.com’s Motherboard published a fantastic article last year on the subject). Content access...
Attaining Long-Term Subscriber Love
The attraction of a subscription VOD business model is a reliable revenue stream, powered by a personalized experience that evolves to remain relevant and valuable to viewers. Monetization choices are a big part of that, and have an indelible impact on the way...
The Quickening Pace of Convergence
Last year we kicked off 2017 by referring to it as “ The Year of Converged Workflows .” And in many ways, it certainly was, with both broadcast and over-the-top (OTT) video companies learning from – and working more closely with – each...
You’re Only Live Once
The excitement of any major live event, like this year’s college basketball playoffs, aside from being responsible for countless hours of distracted coworkers, is a great time for our industry to witness the improvements to live streaming in action on a massive scale....
Multi-CDN Optimization: The Importance of Measuring Each and Every Stream
Accurately measuring CDN performance for every stream is important – and the numbers prove it.
One way a CDN competes for your video delivery business is by showing you data that proves that it is faster than other CDNs. Every CDN has a handful of industry reports, third-party tests, and/or head-to-head customer bake-offs that prove that at least...