Resources

Cramer-Krasselt (“C-K”) has been helping brands to create lasting, profitable customer relationships for more than one hundred years. As one of the last great fully independent marketing and advertising agencies, the C-K belief that “the brand with the most friends wins” has delivered...

Having a deeper relationship with your consumer is becoming more important than ever to efficiently monetize your content. Watch now to learn more about direct-to-consumer (D2C) strategies.

As broadcast and digital video destinations become more diverse, advertisers need to stretch every dollar in order to create a winning campaign that doesn’t break the bank. The core mission of video ads – creative messaging delivered alongside programming that encourages a purchase...

Building the Perfect OTT Pricing Model: An eBook from the editors of FierceOnlineVideo The rapid expansion of OTT video services coming to market during the past two years has catapulted online video into the mainstream. By the end of 2016, 64%
of broadband households...

Watch the 2017 VideoNuze Online Video Advertising Summit panel video Screens are now omnipresent with viewers fluidly shifting their consumption depending on their circumstances. At the recent Videonuze Online Video Ad Summit session, “Best Practices in a Multiscreen World,” panelists including Josh Arensberg,...

eBook: The VOD Factor — The Convergence of Broadcast and Digital It’s an exciting time on both sides of the media delivery spectrum. For audiences on the other side of any screen, video on demand (VOD) isn’t a separate component or “nice to...

The market for OTT solutions has matured significantly in recent years. The days of building one-off, bespoke native apps are over, and there’s a new breed of development solutions that can elevate your brand’s content experience and over a robust feature set in...

For almost a century, Time Inc. has been a trusted voice of the human story. Across every platform and communication channel, Time continues to impact global dialogue through some of the most instantly recognizable brands in media such as People, Fortune, Sports llustrated,...

Video on demand (VOD) usage continues to skyrocket through both pay-TV and OTT channels. Viewing time is longer, subscriptions per household are multiplying, and market worth is growing. With such opportunity comes increased competition and new technical complexities for which to solve. Comcast...

The delivery of an ad to a specific destination seems pretty straightforward; but it’s a noisy, mobile, on-any- screen world in which we live. Innovations in media technology are improving the speed and accuracy of advertising workflows. At the same time, however, new...

Due to the sensitivity of the information in the video, after your contact information is submitted, we'll send you an email with a link to the video. What is SCTE 224? This presentation is an overview of the SCTE 224 constructs and message...

Tailored Brands, Inc. has been helping people love the way they look since the first Men’s Wearhouse opened more than forty years ago. No stranger to broadcast advertising, compelling TV spots have contributed largely to the company since 1975. However, outdated processes and...

Let OTT open up a word of possibilities for you. Get everything you need to deliver a broadcast-quality OTT experience straight to your audience, all under one roof. Content providers of all types are working to develop an effective direct-to-consumer (D2C) strategy to...

Ad blocking is a major revenue challenge that ad-supported video businesses face. Ad blockers obstruct all incoming ad impressions being added at the player level through calls to an ad server, and they are on the rise.

Linear Rights Metadata Management (LRM) is a fully supported Software as a Service (SaaS) that helps solve for the increasing complexity of the accurate delivery, entitlement and representation of content across an ecosystem of mobile screens and live multichannel broadcasts. More than just...

Comcast Technology Solutions is an industry-leading provider of high-volume, rapid-turn Video On Demand (VOD) content aggregation, processing, and delivery services to both broadcast and digital destinations. Our solution helps you save time managing your content and monetize it to the fullest.

Online video publishing is easy with mpx, the industry’s most complete SaaS-based video content management system. Trusted by the world’s largest broadcasters and operators for more than a decade, the end-to-end automated publishing and distribution capabilities of mpx streamline and improve every process,...

Our over-the-top (OTT) VOD workflows prepare your content for delivery to any screen. Download our one-sheet to learn more about the media library, transcoding, and VOD origin components that make our OTT VOD service quick and efficient.

Our IP voice services are trusted by some of the most prominent ILECs, CLECs, MVPDs and OTT carriers for reliable, cost-effective delivery of their voice traffic. Download our one-sheet to learn more about Comcast's voice network at a glance and the robust infrastructure...

Ad-supported video businesses face major revenue hurdles with ad blockers, emerging new delivery platforms, and poor user experience. Find out how we can help with our Server Side Ad Insertion (SSAI) Solution Brief.

The number of videos watched online is exponentially increasing and media companies are having more success than ever before at monetizing this growth with video advertising. However, the proliferation of ad blockers is also on the rise. Ad blocker usage grew by nearly...

Since 1996, Seattle-based Valve Corporation (Valve) has been creating enormously popular PC and online games. Always striving to reduce the time it takes to deliver content, the company seized the opportunity to start using Comcast's CDN (available through Comcast Technology Solutions) as part...

A simpler, unified, and more cost-effective origination solution is here, and it’s about time. Time you won’t spend dealing with process silos. Time you won’t waste with inefficient, disparate origination technologies and platforms. And time you can now devote to your business. Download...

Publicar videos online es sencillo con mpx – el sistema de administración de contenidos más completo en el mercado. Con sus servicios automatizados de publicación y distribución de contenidos a un rango de PCs, dispositivos móviles y TVs, no tendrá que emplear mucho...

Los Angeles-based Deutsch has been a long-standing force in the advertising world. Since 1969, the agency has consistently produced many award winning advertising campaigns for big-name brands. In this case study you will learn how Comcast Technology Solutions offered the agency: • Streamlined...

This whitepaper describes how Comcast Technology Solutions can give media managers more control over how they package, market, and monetize video content through Advanced Video Commerce. Built to support a variety of commerce strategies, Video Commerce can be used as a complete platform...

mpx is the next phase in the evolution of broadband video management: a convergence of an efficient user interface model with the most mature, flexible online video management technologies. mpx is the most complete video management platform available, with enterprise-class performance and easy...

This acceptable use policy defines acceptable practices for customers relating to the use of Comcast's dedicated internet IP backbone services.

The Service Level Agreement describes the service levels and remedies pertaining to the use of Comcast's IP Non-Transit or Transit service pursuant to an executed Comcast Master IP Backbone Services Agreement.

mpx es el sistema de gestión de video más completo que existe, y ofrece rendimiento de clase empresarial y publicación fácil en computadoras, dispositivos móviles y televisión. Descargue este documento técnico para obtener más información sobre mpx de Comcast Technology Solutions.

Online video publishing is easy with mpx – the industry’s most complete video content management system. With its end-to-end automated publishing and distribution to a range of PCs, mobile devices, and TVs, you won’t have to spend nearly as much time on the...

NAS Conditional Access (CA) services provide an economical solution to receive, process, control, and distribute digital video, audio and data services without a local access control system. Download this one-sheet to learn more about Comcast Technology Solutions's NAS services.

National Geographic has been an authority on the world’s geography, archaeology, natural science, and conservation since 1888 and video has increasingly taken on a more central role.

This whitepaper describers how Comcast Technology Solutions can easily create video products that your customers want to buy. Consumers are increasingly migrating online to find and watch their preferred content – wherever and whenever they want. And, consumers are paying for viewing rights,...

mpx ist das derzeit umfassendste Video-ManagementSystem auf dem Markt. Diese für Kabel- und Fernsehunternehmen ausgelegte Lösung macht das Veröffentlichen von Medien auf PCs, Mobiltelefonen und TV kinderleicht.

Post production can be an important choice in your ad distribution process. Comcast has always been flexible about allowing our clients the freedom to work with any post production facility of your choice. Download this one-sheet to learn more about the finishing production...

TV broadcasters face significant complexity when working with disparate systems to manage their linear channel and catch-up content. It’s a manual, time intensive process that requires setting up listings data, metadata, and polices separately for linear channel and catch-up assets. With Comcast Technology...

Talpa Media’s voice is loud in the entertainment industry. So loud, that it’s heard in 180 countries worldwide. Who is Talpa? Part of the ITV Group as an independent label, Talpa is the global production company behind “The Voice,” “The Big Picture,” “Dance...

Billions of eyes are focused on online video, making the player and the surrounding areas the perfect real estate for advertising. Download the whitepaper to learn what publishers need to know about online advertising in order to meet their business goals and adapt...

What is TV? For many years, the answer was simple. A square box plugged into a wall that showcased linear programming. Today, the answer is a lot more complicated. From smartphones to set top boxes, the family room couch to the airport, live...

The catchphrase “content is king” emerged nearly 20 years ago in an article written by Microsoft co-founder Bill Gates and has dominated industry discussions ever since. Gates’ prediction concerning the monetization of content in the online community has proven true, with online video-based...

As the 4th largest advertiser, a media owner, and a technology company, Comcast is dedicated to providing the most advanced technology for the evolving media ecosystem. With Comcast Technology Solutions's ad delivery services, we commit the highest quality technology, experience, and cost efficiency...

Live Linear Streaming from Comcast Technology Solutions provides all the workflow orchestration, publishing, monetization policies, and real-time analytics needed to deliver a full multi-channel lineup of advanced TV Everywhere or direct-to-consumer services. Download this one-sheet to learn more about how Comcast Technology Solutions's...

Managing live events typically involves two systems: one for the live encoding partner and one for the management of on-demand video assets. Download the solution brief to learn more about how Comcast Technology Solutions can provide a seamless workflow for live to on-demand...

The Comcast Network is powered by Comcast's IP Backbone (ASN 7922), which is designed to provide the highest levels of performance and reliability. Download this one-sheet to learn more about standard features and interconnect locations.

This case study will show you how regional cable operator, Algona Municipal Utilities, succeeds with a simplified HD service. Find out how HITS helped Algona Municipal Utilities to meet demand without breaking the bank, offer new possibilities with a simple solution, and maximize...

Since 1996, HITS—a Comcast Technology Solutions service—has been a leader in digital cable content aggregation and distribution. We started with 64 QAM and advanced to 256 QAM SD and HD digital technologies to help you get the most for your bandwidth. Download this...

This case study will show you how Free Speech TV, one of cable’s few independent news networks, simplified their video workflows and expanded their audience using Comcast Technology Solutions. Learn how Comcast Technology Solutions helped Free Speech TV streamline their video publishing and...

Streaming video, gaming, and consumption of other online media continues to grow and disrupt traditional media ecosystems. As demand increases, consumers’ expectations of the quality, reliability, and speed of these online experiences are also rising. Today, the consumer experience with online content should...

More and more commercially-rated content is being viewed time shifted. You owe it to yourself to capitalize on that viewership. Nielsen’s C3 ratings measure the average commercial minutes in programs that were viewed live and time shifted through video on demand or DVR...

The web audience’s eyes are already on broadband video, making the player and the surrounding areas the perfect real estate for advertising. Download the whitepaper to learn what publishers need to know about online advertising in order to meet their business goals and...