The game is on: How video experiences bring home the gold

Sports is the hot ticket for media destinations of all stripes — and the field of play is in a state of dramatic change. Major content companies, leagues, and even individual teams are looking to create more connective tissue between sports properties and broader content libraries. It’s not just about sports — it's about what sports media represents, as an example of the changing relationship between content and consumer.  

Watch for an illuminating discussion about the real "big game." You’ll learn how to attract more fans with dynamic new experiences, custom content, and a front-row seat to every premier event.

Panelists:
- Bill Calton, VP, Operations, Comcast Technology Solutions
- David Wilburn, VP, TVE & VOD Software Engineering, Peacock
- Jorge de la Nuez, Head of Technology and Operations, Olympic Channel