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AdImpact, Comcast Technology Solutions Partner on Automating Political Ad Workflows
AdImpact has announced that Comcast Technology Solutions’ (CTS) creative management platform, AdFusion has been integrated into AdImpact's data-driven political media buying solution, Potomac.
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AdImpact, Comcast political advertising partnership
AdImpact, the advertising intelligence company, has announced the integration of Comcast Technology Solutions’ (CTS) creative management platform, AdFusion, into its data-driven political media buying solution, Potomac.
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AdImpact and Comcast Technology Solutions Partner to Automate Political Advertising Workflows
Alexandria, VA, May 15, 2025 – AdImpact, a leading advertising intelligence company, today announced the integration of Comcast Technology Solutions’ (CTS) creative management platform, AdFusion™, into its data-driven political media buying solution, Potomac. The joint solution enables political advertisers and agencies using Potomac...
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SVOD Growth to take MENA streaming market past $1.5 billion in 2025
The Middle East and North Africa (MENA) streaming video market is projected to reach $1.5 billion by the end of 2025, with subscription video-on-demand (SVOD) take-up crossing 27 million.
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AdImpact announced the integration of Comcast Technology Solutions’ creative management platform
The joint solution enables political advertisers and agencies using Potomac to streamline complex workflows, from media planning and buying to traffic management, content delivery and reconciliation.
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NBC Olympics, a division of the NBC Sports Group, and Peacock selected Comcast Technology Solutions (CTS) to provide multi-screen video management and delivery for its production of the Olympic Games Tokyo 2021, which is taking place from July 23 – August 8, 2021. The announcement was made today by Bart Spriester, Vice President and General Manager of Content and Streaming Provider Suite at Comcast Technology Solutions, and David Wilburn, Vice President, Technical and Digital Operations, NBC Sports Group.
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Comcast Technology Solutions Selected by the Texas Rangers for Regional Sports Network
Comcast Technology Solutions (CTS) today announced it has been selected by the Texas Rangers to provide Managed Channel Origination (MCO) for Top of Form its team-controlled regional sports network, Rangers Sports Network (RSN). RSN will deliver live broadcasts of Rangers’ games and related content across selected broadcast, cable, and satellite television platforms in the team’s designated viewing areas.
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NEM Dubrovnik is the most important four-day event in the CEE region focused on the TV industry. This is the place to be for the top-tier professionals who gather to learn about the newest business trends but also share their formulas for success.
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ANGA COM is Europe’s leading business platform for Broadband, Television and Online. It brings together network operators, vendors and content providers on all issues of broadband and media distribution. The next show date is 3 to 5 June 2025 in Cologne/Germany.