AdFusion for Agencies

Simplify ad operations across your agency network

Built for modern agency operations

AdFusion replaces the fragmented patchwork of creative delivery and traffic instruction vendors with a single, scalable platform that deploys across your entire portfolio.

Consolidate your ad ops stack

Manage non-working media spend

Give every agency in your network the same automated, connected workflow

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Your business demands efficiency. Your tech stack is getting in the way.

Today's agency teams are expected to do more with less. But fragmented systems make it harder to move quickly and scale efficiently. AdFusion connects media planning, traffic, and creative delivery in a single workflow, reducing manual work and helping agencies get more value from every media dollar.

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Built for the scale and complexity of holding companies

Creative delivery and traffic instructions often run through separate systems. AdFusion unifies both workflows in one platform, connecting media buys, traffic, and delivery.

AdFusion has an industry-first bi-directional integration with Mediaocean. Media buy data is used to automatically generate traffic instructions and then deliver instructions and ad creatives in a single step.

AdFusion scales with your business, whether you're rolling it out to a single agency, a single brand, or your entire network.

What agencies gain with AdFusion

	Less rework: Automation eliminates the manual errors that cause wrong ads, wrong markets, and missed air dates
	Fewer compliance issues: Traffic instructions generated directly from the media buy mean accurate ISCI codes, air dates, and market assignments
	Countless hours reclaimed: Your teams spend less time on data entry and more time on strategy and campaign quality
	Faster campaign activation: Streamlined workflows get campaigns to air faster, which means more flexibility for late-breaking buys and changes
	Manage overall operational costs: Fewer vendors and a more connected workflow can help reduce operational costs and maximize media investment

A one-of-a-kind connection

AdFusion has an industry-first bi-directional integration with Mediaocean, so media buy data flows seamlessly from planning to execution. By automating traffic instructions and creative delivery, teams can reduce manual work, minimize errors, and launch campaigns more efficiently.

Read more about AdFusion's partnership with Mediaocean

Technology backed by people who know your business

AdFusion combines the scale and stability of Comcast with the hands-on support of a dedicated account team. As your business grows, you have a partner that understands your workflows and is invested in your long-term success.

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Ready to simplify your ad operations?

Whether you’re managing ad operations across five agencies or fifty, AdFusion gives your holding company a single, scalable platform that helps you reduce costs, eliminate errors, and put your teams back in control.

Contact our team