Subscribe now to get first access and stay ahead of what's next in fan engagement
About the series
The Evolution of Fandom explores how the relationship between sports organizations and their audiences is changing.
Each episode features industry leaders unpacking new approaches to fan engagement, challenging traditional thinking, and sharing what’s next for teams, leagues, and media companies.
Recent Episode
Episode 2: The rise of voice & proactive fan engagement
The way fans connect with sports is changing fast. Passive viewing is giving way to personalized, always-on engagement powered by data, AI, and new content formats.
In episode 2, Kyle Eichman is joined by Mark Antal, CEO of Vokol, to explore:
- How AI is transforming fan engagement
- Why audio is an emerging power channel
- How to monetize beyond the broadcast
- How to balance scale with authenticity