AdFusion for Brands

Empowering in-house teams with control, precision, and visibility

What is campaign workflow automation for brands?

Campaign workflow automation connects creative assets, media buy data, traffic instructions, and delivery in one process. AdFusion gives in-house teams a single platform for managing campaigns across linear TV, connected TV, digital, social, and radio, helping improve visibility, maintain accuracy, and reduce manual work.

Take control of your campaign workflow

AdFusion helps in-house teams manage complex, multi-channel campaigns with greater visibility and control, all from a single platform. Automate your workflow from media buy to delivery and keep campaigns moving with fewer manual steps.

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Built for the way in-house teams work

As campaign volume grows, keeping creative, media buys, and traffic aligned gets harder. AdFusion brings trafficking and creative delivery into a single automated workflow, giving your team greater visibility, accuracy, and control.

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Linear. CTV. Digital. Social. Radio. All from one platform.

Your campaigns don’t live in one channel, and your workflow shouldn’t either. AdFusion manages creative assets and traffic instructions across every destination your campaigns touch.

	Linear TV: Deliver broadcast-quality assets with accurate traffic instructions to every station and network
	Connected TV: Transcode and deliver creative to CTV endpoints with the specs they require
	Digital & Social: Manage and distribute creative across digital video, display, and social platforms
	Radio: Traffic and deliver radio spots alongside your video campaigns from the same platform

Deliver every campaign from one platform

Gain visibility and control across your campaign workflow

With real-time visibility into status, assets, and delivery, everyone has the information they need to keep campaigns on track.

When traffic instructions are generated manually, errors are inevitable. AdFusion automatically generates traffic instructions and delivers creative to the right destinations, helping reduce manual effort and costly errors.

The more creative versions you produce, the harder they are to manage. AdFusion keeps every asset, instruction, and delivery aligned in a single workflow.

Dedicated experts who understand your business

AdFusion isn’t a self-serve tool you’re left to figure out on your own. Every brand gets a dedicated account team that acts as an extension of your in-house operations. They know your workflows, understand your brands, and work alongside your team to ensure every campaign succeeds.

We’re backed by Comcast, which means the stability and investment to keep evolving the platform as your needs grow. This is a long-term partnership, not a short-term vendor relationship.