Comcast Technology Solutions and FreeWheel Partner to Bring Programmatic Advertising to the On-Demand Living Room
New Solution Enables Content Owners and Distributors to Sell Set-Top-Box (STB) Video-On-Demand (VOD) Inventory Programmatically, Opens New Demand Channels for STB VOD, Allows More Unified Buying Across All Premium Video
Today, Comcast Technology Solutions, a division of Comcast Cable that provides media and entertainment technology to advertisers, agencies and content providers, and FreeWheel, a Comcast Company providing global technology solutions for the future of television advertising, announced a new industry solution that will...
thePlatform Selected as Central Video Management System for “Stan”: Australia’s Premier Subscription Video-on-Demand Service
Stan, the Joint Venture between Nine Entertainment Co. and Fairfax Media, taps thePlatform’s mpx to Power New Streaming Service Seattle, WA – thePlatform, the leading white-label video publishing company and independent subsidiary of Comcast, today announced that it has been selected by Stan...
Comcast AdDelivery Launches Solution for Inserting TV Ads Into Both Linear And Video On Demand TV Programming
Denver, CO The Comcast Wholesale™ division of Comcast Cable has developed a new solution to support advertising placements into both linear and video on demand (VOD) television programming. Accomplished by integrating the workflows of its Comcast AdDelivery™ and VOD content aggregation and delivery...
NCTC Renews Multi-year Agreement for HITS® National Authorization Service (NAS)
Lenexa, KS Now Wholly-Owned by Comcast Wholesale™, Latest Investments in NAS Support uDTA Conditional Access, Multi-room VOD & DVR Viewing The Comcast Wholesale division of Comcast Cable, and the National Cable Television Cooperative (NCTC) today announced the renewal of a multi-year agreement for...
Comcast AdDelivery and Adstream Join Forces to Build a Global Footprint for Ad Delivery
Denver, CO Will Enable Global Brands to Distribute and Track Ad Assets In Real-Time Both Internationally and Domestically (Denver, Colo)– April 8, 2014 – The Comcast AdDelivery service, part of Comcast Wholesale's portfolio of services, and Adstream, a global provider of digital advertising...
Comcast Wholesale Awarded Gold Level Performance Excellence Award From Boeing
Centennial, CO Comcast Wholesale today announced that it has received a 2013 Gold Level Boeing Performance Excellence Award. Comcast Wholesale maintained a Gold composite performance rating for each month of the 12-month performance period, from Oct. 1, 2012, to Sept. 30, 2013. The...
UP Selects Comcast Wholesale for Multiplatform Content Delivery
Atlanta, GA Comcast Wholesale is now providing network origination & transmission and VOD programming delivery services Atlanta, GA and Denver, CO, December 19, 2013 – UP, America's favorite network for uplifting entertainment, has selected the Comcast Wholesale™ business unit's Comcast Media Center™ (CMC™)...
Todd Porch Named VP & GM of Comcast AdDelivery™
Denver, CO Yahoo! And Nexstar Veteran to Oversee Platform Delivering Video Assets for Over 10,000 Agencies and Advertisers to Majority of All U.S. Media Outlets Todd Porch, who has overseen digital advertising solutions provided by such industry leaders as Yahoo!, Nexstar and Broadcast.com...
Comcast Wholesale Expands Cornerstone Capacity Agreement with SES - Media leader secures eighteen transponders to deliver HITS® and Content Services
Luxembourg SES (NYSE Paris: SESG)(LuxX: SESG) today announced that Comcast Wholesale has renewed and expanded key agreements for nearly 650 MHz of C-band capacity to deliver a broad range of content management and delivery solutions to media companies across North America. As part...
Deutsch LA Selects Comcast AdDelivery for Distributing TV Commercials to Media Outlets
Los Angeles, CA Deutsch LA is now delivering commercials for select clients with Comcast AdDelivery, the two companies announced today. The LA office of Deutsch Inc., an Interpublic company, is a full-service agency providing advertising, media planning, and digital marketing. It will initially...
Pivot Selects Comcast Wholesale™ Multiplatform Content Delivery
Los Angeles, CA Los Angeles and Centennial, Colo, October 31 – Pivot, Participant Media’s new television network targeting Millennials (18-34) has selected the Comcast Wholesale™ media platforms to provide multiplatform content delivery services, the two companies announced today. The Pivot TV channel is...