Honor programmer obligations and generate new revenue with alternate content.

With the proliferation of IP-enabled devices, consumers can try to access regional content when clearances have not been granted for the location, device or time. The alternate content service from Comcast Technology Solutions allows programmers to ensure their content is delivered to the right audience at the right time.

Alternate Content Benefits:
Provides alternate content options in instances of content blackouts and device restrictions.
Supports the industry shift to terrestrial fiber content delivery.
Dynamically drives schedules into operator EPG workflows.
Rights Metadata Management offers both programmers and operators an aggregation of SCTE 224 events, providing a single feed of rights metadata to the operator.
-Alternate Content at a Glance-
  • API driven Alternate Content event ingest
  • Standardized support for SCTE 224 ESNI
  • SCTE 224 rules based Management Console
  • ESNI distribution service
  • Metadata aggregation


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