From AI to Addressability to Aggregation, NAB Show 2022 covered the latest in the media and entertainment industry. Perhaps the hottest takeaway from the show—the energy of reconnecting with colleagues and customers.
2024 Predictions - What's in store for media - Content Circle of Life Ep. 4
As we near the halfway point of the “new roaring '20s,” content providers, advertisers, and MVPDs...
Contextual targeting with fewer cookies
With changing privacy regulations and the deprecation of third-party cookies, big changes in the...
Revolutionizing Ad Management: How Xfinity took ad management into the modern age
As ad tech becomes more fragmented, advertisers look for more efficient ways to manage ad campaigns...