Video

Building the TV Advertising Marketplace of the Future

Thank you to all of our attendees, speakers, and partners for making the inaugural CTS Connects Summit an amazing three days of industry insights!Weren’t able to join us live? Catch our session Building the TV Advertising Marketplace of the Future.

Tremendous progress has been made in growing VOD and streaming advertising revenues and rolling out addressable TV solutions, but audience behaviors are changing fast. What are the priorities for building the TV ad marketplace of the 2020s – buy-side and sell-side? Join moderator Jon Watts, Co-founder & Senior Advisor, MTM as he discusses key topics in the industry with Simon Morris, Senior Director, Advertiser Sales, Comcast Technology Solutions; Diane Yu, Chief Technology Officer, FreeWheel; and Melanie Hamilton, VP, Effectv.