Comcast Technology Solutions and Mediaocean Deepen Partnership
Comcast Technology Solutions (CTS), a division of Comcast that provides media and entertainment technology to advertisers, and Mediaocean, a foundational partner for omnichannel advertising, today announced a significant expansion of their partnership. Building upon their previous successful integrations, the companies are set to...
Comcast Technology Solutions and Mediaocean are building upon their previous integrations
Comcast Technology Solutions and Mediaocean are building upon their previous integrations with one aimed at empowering agencies and brands to seamlessly manage creative traffic and distribution directly within Comcast Technology Solutions’ AdFusion platform.
Comcast and Mediaocean introduce bi-directional integration for TV ad management
Comcast Technology Solutions (CTS), a division of Comcast specializing in media and entertainment technology, and Mediaocean, a provider of omnichannel advertising solutions, have expanded their collaboration. This development will introduce a first-of-its-kind bi-directional integration between their platforms, slated for release in Q2 2025...
Take a security team from data-wrangling to data analysis
Most data analysts spend just 20% of their time doing actual data analysis; the other 80% is spent finding, cleaning and organizing the data. This is the 80/20 rule, also known as the Pareto principle. The problem grows worse as the amount of data increases, and...
DataBee 2025 Predictions: Five Cybersecurity Predictions for 2025
The cybersecurity landscape continues to remake itself as new technologies become available to both security teams and bad actors. There's always something new to be aware of, yet as we'll see, it's sometimes the known, mundane things that can be a greater threat...
Producing Tomorrow’s Producers: Learning the Language of Storytelling with Belinda Bradley
Belinda Bradley's role as executive producer for Film Construction builds on her considerable skills in the performing, visual, and screen arts. She was an NZIPP master photographer and has been a cinematographer and director on music clips, TVC's and documentaries.
Only at MWC Barcelona can you find business leaders, industry legends, policy-leads, and leading-edge tech experts, in one place. To turn ideas into action and meetings into deals.
As we accelerate down the road towards an all-streaming (or nearly all-streaming) future, the TV industry faces a complex landscape of challenges and opportunities.
Connected TV World Summit, firmly established as the number one strategy conference focused on the business and technology...