Search

Blog

Metadata Makes Linear Video Exciting Again 

Gregg H. Brown If beauty is in the eye of the beholder, it helps to be in the right place at the right time to catch the right set of eyes. When your “right place at the right time” consists of …
Read more
Blog

What's Next For Media and Entertainment Technology in the New Roaring '20s?

Philip Voelker AI, automation, and aggregation: Three key media and entertainment technology trends capable of moving the needle It takes more than just a killer catalog or cutting-edge creative to …
Read more
Blog

Terrestrial Distribution for MVPDs?

Allison Olien Comcast Technology Solutions has a new “ground game” for MVPDs and content providers Allison Olien , Vice President and General Manager for Comcast Technology Solutions (CTS), is …
Read more
Blog

Trainer’s Corner – mpx Media Availability Windows

Paul Brickel mpx makes it easy to manage media availability. You might recall our recent post called “ Automatic Availability Windows ” about automating media availability management. This post also …
Read more
Blog

Global Advertising: the connected, collaborative ecosystem

Philip Voelker Turns out, global events present tremendous learning experiences for advertisers. In this business, thoughts about “agility,” “time-to-market,” and “personalization” are used every …
Read more
Blog

Use mpx to Efficiently Enter New Markets

Paul Brickel mpx makes it easy to deliver your video offerings to market. From linear streaming to OTT solutions, mpx provides all the tools you need to manage, productize, promote, and monetize your …
Read more
Blog

Supporting a Multi-DRM Content Strategy

Paul Brickel Using Digital Rights Management (DRM) to secure and protect content means you have some choices to make. These choices, the ones you make in packaging and encrypting your content, have a …
Read more
Blog

A new ground game for broadcasters?

Philip Voelker The 2020’s have been a decade of big changes, but for broadcasters and MVPDs it’s already been a time of particular transformation. Last year saw the reallocation of C-band spectrum …
Read more
Blog

VOD - Monetizing Content From The C3 Window To D4

Renee Ingenito, Executive Director In a time not too long ago, monetizing content was easier. Linear content was broadcast, ratings were taken, commercials were aired, and money was made. In just a …
Read more
Blog

What Does "End-To-End" Really Mean?

Leslie Russell, Vice President, Linear Distribution and Marketing There is a barrage of marketing messages filled with claims of “end-to-end solutions” designed to help make your business successful. …
Read more