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Automatic Availability Windows
Paul Brickel Managing media availability has become increasingly complicated and dynamic. Content exclusivity for negotiated time periods is now commonplace – it frequently moves in and out of …
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Advertising in the Off Season
Laura Durkheimer, Director Everything has its season—football, weddings, awards, and if you are fortunate enough to live in the Southwest, hatch chiles. Television series are no exception to …
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Exploring the Benefits of DOCSIS 3.1
Allison Olien, Senior Director A few years ago, DOCSIS 3.1 was announced at a special meeting of the Society for Cable Telecommunications Engineers (SCTE). CableLabs officially released the …
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Four Network Capabilities Essential to Ad Distribution
Patrick O'Connor The most critical aspect of any ad delivery vendor—besides full-service customer relations—is the capability of the network over which the ad assets flow. There is very little a …
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The Benefits of a Multi-CDN Strategy
Barry Tishgart, Vice President, Video Platform Increasing consumer demand for streaming video, online gaming, and downloads—along with growing expectations of quality of experience (QofE)—is causing …
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Use mpx to Efficiently Enter New Markets
Paul Brickel mpx makes it easy to deliver your video offerings to market. From linear streaming to OTT solutions, mpx provides all the tools you need to manage, productize, promote, and monetize your …
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Attracting “Cord Nevers” into the Pay TV Ecosystem
Allison Olien, Senior Director Pay TV providers have experienced transitional shifts, predominantly over the last five years, as consumers change how they watch their content. Internet video has …
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Supporting a Multi-DRM Content Strategy
Paul Brickel Using Digital Rights Management (DRM) to secure and protect content means you have some choices to make. These choices, the ones you make in packaging and encrypting your content, have a …
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VOD - Monetizing Content From The C3 Window To D4
Renee Ingenito, Executive Director In a time not too long ago, monetizing content was easier. Linear content was broadcast, ratings were taken, commercials were aired, and money was made. In just a …
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Unleash Digital Learning with MediaAMP
Joanna Mullally Much in the same way that premium television has moved beyond the living room in recent years, education has also undergone a similar transformation. Although teaching and learning …
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