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Managing bandwidth growth

Allison Olien, Senior Director Recent estimates put Internet usage at 3.4 billion users by 2016.* When combined with increased demand from streaming video, software downloads, 4K content delivery and …
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The High-Performance Content Catalog: Insights to get there

Phil Voelker Media destinations are largely defined by what’s in their catalog of content, but what really matters is what audiences are actually watching. It’s an obvious statement that premium …
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The HD Effect in Ad Distribution

Jeff Swanson, Senior Director Statistics around HD and SD TV spot delivery reveal an interesting story and impact to agencies and advertisers. But first, let’s consider the data. At Comcast …
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Automobile Advertising: Keeping Dealers In Alignment

Phil Voelker Automobile manufacturers advertise the experience of driving and using a car. Automobile dealers do too, but more importantly they advertise the experience of buying and owning that  car …
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CTS Connects: Allison Olien Talks Business Continuity

In this video, Allison Olien, VP & GM of Communication and Technology Provider Solutions, discusses the importance of business continuity for her customers and how Comcast Technology Solutions is …
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Get your head in the clouds

Mike DiFerdinando Why Cloud TV delivers the best of both worlds for broadcasters and operators Make “me-time” more accessible to your audience, regardless of the situation. No matter how your …
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The Challenges of Ad Insertion Across Multiple Channels

Todd Porch, Vice President, International The methods of ad insertion vary depending on the channel, whether it be linear broadcast, on demand, or online. The expanded and varied reach between the …
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Managing Your Physical Ad Assets

Laura Durkheimer, Director Physical asset management is one of the most frequently overlooked aspects to producing, delivering, and distributing video ads. This is particularly the case with …
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What’s Your Five Year Plan?

Bart Spreister It’s been a long quarter this week. At least around our virtual office, that’s been a general consensus pretty much all year long. It’s a feeling that gets stronger as we look a back …
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Video Quality: Table Stakes for Audience Loyalty

Bart Spriester “ When consumers are paying for something or receiving video from a big-brand media company, they expect a premium high-quality experience. It has to be as good as TV, on every …
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